Core Competencies
Email Marketing
- Salesforce Marketing Cloud: 1 Year
*See my Salesforce Trailhead Profile
- Klaviyo: 3 Years
- Mailchimp: 5 Years
- Basic HTML, SQL, AMPscript
- Database & Subscriber Managment (six-figure lists)
- IP Warming & Deliverability Resolution
- ESP Migrations
- Advanced Segmentation, Personalization, Dynamic Content
- Marketing Flows and Journeys
- Custom Automation Development
Digital Advertising
- Meta Certified Digital Marketing Associate
- Captured 150,000+ Leads Through Meta Ads (with partner agency)
- Drove 15X ROAS through Google Conversion Campaigns (with partner agency)
- Increased Site Traffic Using Meta Traffic Campaigns (with partner agency)
Coding
- Basic HTML
- Basic SQL
- Basic AMPscript
* See my Github
Analytics
- Google Analytics & GA4
- Microsoft Excel: Pivot Tables, Vlookup Functions
- Data & Analytics Section 4 Certified
Design
- Adobe Illustrator
- Adobe Photoshop
- Adobe Lightroom
- Final Cut Pro
- Logic X
Content Writing
- Search Engine Optimization (SEO) (with partner agency)
- Blogs
- Social Media Content
- Reports
- Pitch Decks
- Product Descriptions / PA Forms





